Leederville Oval Has a New Name

Wednesday, December 6, 2023 - 12:49 PM

The City of Vincent has signed an exciting sponsorship and naming rights deal with family-owned transport logistics company, Sullivan Logistics. 

Commencing early December 2023, the landmark agreement between the City of Vincent, Sullivan Logistics and the Subiaco and East Perth Football Clubs will see Leederville Oval officially renamed Sullivan Logistics Stadium

The agreement is set to last three years with the option for an additional two-year extension. 

Managing Director at Sullivan Logistics, Tim Sullivan commented, "We're excited to see the new Sullivan Logistics Stadium logo up in lights at Leederville Oval early in the new year and for the start of the 2024 football season. Not only is the oval steeped in football success and tradition, being on the edge of the city provides great accessibility and it is such a friendly ground to visit. The town was abuzz for the 2022 WAFL Grand Final and we would love to see events of this scale bring the city and stadium to life like it did that day."

"Having grown up in Western Australia and as a proud family-owned business, we understand the importance of strong and connected communities. That's why we're proud to put the Sullivan Logistics name to Leederville Oval in support of the City of VIncent, Subiaco and East Perth football clubs, alongside our major sponsorship of the WAFL men's and women's competitions - helping to grow our communities by growing the game. 

Subiaco FC CEO Peter Capes said, "the Club warmly welcomes Tim and the Sullivan Logistics team as a club sponsor for 2024 and beyond and thanks them for their support of Subiaco and the WAFL competition more broadly."

The club also thanks former player Scott Gooch who helped coordinate the four-way partnership.